One of the first things you’ll need to do if you start a small business is establish your identity. There are several things you must do to achieve this goal, and in this post, I will go over these things one by one. In addition, I will be providing a link to Deluxe promo codes that will help you save money when you order business products online.
The first thing you’ll need for your business is a logo. It doesn’t have to be anything fancy, but it should be a simple and eye-catching design that people will remember. If you have design skills, you can create your own logo, however, in most cases you should hire someone else to do the job. You can find cheap logo designer on Fiverr, but if you want a good looking logo, it’s better to use pricier but more professional logo design services like the one offered by Deluxe.
Regardless of the industry you’re in, you’ll almost certainly need a website as well. But don’t let that concern you, because you can build sites on just about any budget. At the cheap end of the scale, you can simply use blogging software such as WordPress to build a basic site based on templates. For anything more customized or complicated than that, you’ll likely need to hire a professional. Web design services come in all price ranges, and you should be able to have a basic site designed for a couple hundred dollars or less.
Lastly, you’ll need signs, brochures, posters, checks, envelopes, and other printed materials. Such printed products can be expensive, so you may want to start with just the basics, which would include business cards, checks, envelopes, and stationery. I recommend ordering all these products from a single vendor to ensure a consistent look across all your printed items. My favorite company for ordering business products is Deluxe Checks. While they are known mostly for their checking products, they also offer website design, logo design, and lots of other supporting services. You can claim a Deluxe Checks promo codes to save money on your order (up to 40% off on first orders).
Off all the things I’ve discussed, I would say the logo is the most important thing to sink some money into. You can always upgrade your website or other products associated with your business. Changing your logo, on the other hand, is bound to cause a lot of confusion. So make sure you hire a good company such as Deluxe for your logo, so that you get it right the first time.